19th Annual Data Protection Practical Compliance Conference - Dublin, Ireland, 2024

19th Annual
Data Protection Practical Compliance Conference

 

Autumn 2024 - Catchup On-Demand

 

Missed out on PDP's 2024 Data Protection Conference? On-demand Package available to order now...

 

"Always a great conference! Absolutely loved the presentations. Am looking forward to bringing what was discussed into my day to day consultations with the business."

 

**On-Demand Package**
 
If you or your colleagues missed this year's PDP Data Protection Compliance Conference, catchup with the On-Demand Package.
 
Featuring video presentations and comprehensive downloadable PDF materials.
 
Content is made available via PDP's dedicated online platform:
 
 
PDP Conference Platform - DPC Keynote Address
 

 

 

 
Speakers Presentations available On-Demand:
 

 

 

Graham Doyle

 

Keynote Address

 

Graham Doyle

Deputy Commissioner

Data Protection Commission (Ireland)

 

 

Paul Lavery

 

Conference Chair

 

Paul Lavery

Partner,

McCann FitzGerald                               

 

 

  Emma Martins

What Skills we Need as Data Protection Professionals and Why They Matter

Emma Martins

Former Data Protection Commissioner (Guernsey)

 

Data is about so much more than lists of names, and data protection is about so much more than dry legal text. Professionals working in this area need to navigate an increasingly complex and fast-moving environment with data at the heart of almost every aspect of our lives.  The need for capable, effective, and empowered DPO’s has never been so critical. Compliance is no longer ‘simply’ a question of avoiding regulatory sanction, it gets to the heart of our present and future lives, individually and collectively. This session explores the increasingly diverse demands on DPO’s, the nature of the skills they require, and why they matter so much.

 

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Simon Rice 

Operationalising AI Governance: A Roadmap to Compliance and Excellence

Dr Simon Rice

Global AI Governance & Privacy, Logitech

 

Embarking on the AI journey encompasses more than just technical development; it requires a robust governance framework to meet regulatory obligations, such as those outlined in the EU AI Act, and to ensure ethical, transparent, and accountable AI use. This session discusses the complexities of AI Governance and provides actionable insights on how to design and implement an effective AI Governance programme.

 

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Adam Finlay
Data Sharing - Challenges & Practical Solutions

Adam Finlay

Partner, McCann FitzGerald

 

Despite there being significant and appropriate caution around transferring data between organisations, it should be remembered that not sharing data can be detrimental. Are barriers to data sharing imagined or real? What practical steps can we take to share data where it makes sense to do so, and in what contexts should we be cautious? This session looks at how to share data using a risk-based and pragmatic approach.

 

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Doug McMahon


Shining a Light on Dark Patterns: Exploring a Growing Compliance Issue in Tech & Data Ethics

Doug McMahon

Partner, McCann FitzGerald

 

With fines for dark pattern practices increasing year on year, organisations can no longer afford to ignore the shift in global regulatory focus on this area. This session discusses a variety of dark patterns and their interplay with online choice architecture and frontier technologies such as artificial intelligence, before navigating the patchwork of European regulation and exploring the practical steps that organisations can take to address dark patterns. 

 

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Conor Hogan
Resilience for the Inevitable: Anticipate. Adapt. Overcome.

Conor Hogan

Commercial Director, BSI Group

 

As data breaches become an unavoidable reality, organizations must move beyond prevention to focus on resilience. This session outlines a strategic approach to breach resilience, highlighting the importance of integrating threat modelling and a threat-driven perspective into privacy and data protection management. Attendees will gain practical insights into adapting their defences to specific risks, developing robust incident response plans, and embedding resilience deep within their organizational culture. The session will also dive into strategies for continuously aligning breach preparedness with evolving legal and regulatory landscapes, ensuring that your organization not only survives breaches but can recover and thrive in their aftermath.

 

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Fedelma Good
Direct Marketing - How to Ensure Compliance in this Fast-Changing Area

Fedelma Good

Independent Privacy Consultant, (formally at PwC)

 

The rate of change and level of enforcement in the field of e-privacy and direct marketing continues apace. We have also seen significant recent decisions and opinions issued on the legal basis for behavioural advertising, as well as the scope of e-privacy legislation. In parallel, changes are afoot in the technology that will be used in the near future. This session unpacks these and other developments to bring delegates up to speed on this fast-changing area of law and what steps organisations should consider to reduce the risk of enforcement action. 

 

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Amy BrickData Protection Claims in the Irish Courts – Recent Developments and Practical Guidance

Amy Brick, Partner, McCann FitzGerald

 

Looking back over the past twelve months, recent decisions of the courts provide helpful guidance to organisations in ascertaining the likely regulatory fallout for not meeting data protection requirements. This session examines recent decisions taken by the courts and explores the compensation awarded under the GDPR, and what organisations can do to avoid similar claims being made against them.

 

 

 

 

 

Day 2 - Workshop Materials available for download (PDF):
 
Four Workshops
 

Led by experts within their field, each Workshop took place in-person and explored a range of key topics/themes through case-studies and group activities.


 

 

 


 

Douh McMahon

Workshop A:

Adapting a Data Protection Compliance Framework to Address AI Risks

Doug McMahon

Partner, McCann FitzGerald

 

As the pace of AI adoption continues to intensify, privacy professionals are grappling with the question of how to build an effective framework to assess and mitigate the data protection risks associated with the use of AI systems. Fortunately, there is a close relationship between existing principles of data protection law and the principles that are fast becoming accepted as the recognised standards for ensuring the safe and ethical use of AI technologies. Consequently, data protection teams are well-placed to help their organisations address the opportunities and challenges of AI. This Workshop:

  • Considers what AI actually is and why data protection law is relevant to the development and use of AI systems
  • Looks at the relationship between the data protection principles and ‘AI safety’ principles
  • Considers in detail the automated decision making framework under the GDPR and why this is central to the relationship between data protection law and AI
  • Looks at how DPIAs and other privacy assessments can be re-engineered to address AI-specific risks
  • Examines supply chain issues associated with data processors that provide AI enabled data processing services
  • Examines how data protection authorities are regulating the use of AI

 

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Ruth Hughes

Workshop B:

 

Subject Access Requests: How to Decide What To Disclose

Ruth Hughes

Senior Associate, McCann FitzGerald

 

Responding to subject access requests is a key part of a data protection professional's job. As SARs are often made in the context of disputes and complaints, deciding exactly what to disclose can involve weighing up various competing factors. Disclosing too much and too little both carry risks.  This practical workshop includes:

  • How to decide when to disclose information about other people
  • How to choose between redacting non-disclosable information or extracting disclosable information
  • Applying the frequently used exemptions, such as confidential references, management planning and forecasting, legal professional privilege and negotiations
  • The rules around specific types of data
  • What the requester is entitled to in addition to a copy of their personal data

 

 


Paul Lavery

Workshop C:


Use of AI and Other Technologies in the Workplace

Paul Lavery

Partner, McCann FitzGerald

 

The use of new technologies is both inevitable and valuable in order to save time and improve efficiency. However, organisations must deploy new technologies, including AI, both fairly and lawfully. This Workshop considers:

  • The challenges of ensuring compliance with data protection laws when using AI and other new technologies in the workplace at all stages of the employment lifecycle, including recruitment
  • The competing interests of an employer's legitimate interest to ensure productivity and an employee's right to privacy
  • What employers can lawfully monitor and what they cannot, and the practical challenge this presents when employers can utilise increasing opportunities for monitoring the workforce
  • The future regulatory landscape for AI in the EU and the practical steps that HR teams should take now

 

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Catherine Walsh Workshop D:

 

CCTV / Facial Recognition

Catherine Walsh

Senior Associate, McCann FitzGerald

 

The lawful use of CCTV and facial recognition systems has long been a challenge to organisations, as the nature of the data each captures can be particularly high risk and intrusive. Development and adoption of increasingly complex and advanced video surveillance systems, including those making use of AI-based technologies, carry greater risks of more intrusive surveillance. Recognition of the changes in risk profile are evidenced by enhanced regulatory scrutiny and activity, especially where large volumes of data are obtained and combined. These concerns have resulted in new regulatory guidance and decisions, which organisations must ensure they understand. This workshop provides practical advice on the key issues, including:

  • Considering the particular risks related to video surveillance systems
  • Understanding additional concerns arising from adoption of facial recognition technologies, AI type technology and ‘big data’ use within such systems
  • Understanding the legal issues and challenges that apply to running these systems, including where data being processed is of a higher risk
  • Considering practical steps to be taken when implementing or managing such video surveillance systems

 

 




 

 

The Conference combines PDP's reputation for producing highly practical events with the expertise of McCann FitzGerald, one of Ireland's leading law firms

 

 
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 PDP logo

 


 

 


 

Post-Event Package
 
 
Each license is for one registered email address (content sharing is not permitted)
 
 
 
 

 **50% Discount Available for Group Licenses** 

An additional 50% discount is available for second and subsequent delegates booked at the same time from the same organisation.

 
Larger discounts apply to Group bookings with 5+ delegates. Send us an This e-mail address is being protected from spambots. You need JavaScript enabled to view it with your specific requirements for a quotation.
 

 

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Alternatively, please contact PDP's Head Office on +353 (0)1 695 0405

 

 

 Practitioner Certificate in Data Protection (PC.dp.)

 

 

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This Event is sponsored by:

 

McCann FitzGerald

 

PDP Training 

  Data Protection Ireland   


 

Conference Testimonials

 

"Excellent day! The presentations provided practical advice that will be useful in my day to day job."
Jason Palmer
AXA Life Europe Ltd

 

"Particularly useful was the guidance on formulation and structure of data protection policies."
Dan McDonnell
Co Carlow VEC

 

"Extremely helpful and well organised"
Jim O’Connell
Douglas Credit Union

 

"Each presentation had something important to reflect on"
Marie Cussen
Comreg


"Content was excellent"
Philip Higgins
ESB Energy Solutions

 

"Very informative and enjoyable. The handouts are very good"
Stephen Nolan
Microsoft

 

"Excellent presentations"
Paul Dawson
Dublin City Council

 

"Good to hear about the new developments. Very passionate speakers"
Ann Smith
Chartered Accountants Ireland

 

"The presenters were very interesting."
Muriel Koyce
Sunbeam House Services

 

"I found the Conference to touch all the relevant areas for practitioners and something that I have no doubt will be utilised within my organisation"
Lynne Martin
Eirecom Limited

 

"Great mix of topics/issues relating to data protection."
Tony Hughes
Waterford Credit Union

 

"Good tips on outsourcing. The lessons learned from breaches was very useful."
Bernadette Ryan
Bord Gais Eireann

 

"Speakers were very knowledgeable and articulate"
Philip Higgins
ESB Electric

 

"It was well put together. Good speakers, content and venue. First class. Thank you."
Danny O’Donoghue
Bishopstown Credit Union


“Excellent conference… really interesting. You covered a multitude of topics which has given me a food for thought!”
Louise Colgen
Central Bank of Ireland

 

"Very useful and informative"
Cathal McDermott
Dropbox

 

"Great event. All speakers and presentations were compelling and relevant"
Brian Short
Irish Continental Group plc

 

"Informative as usual"
Helen Sheehan
Euromedic Diagnostics Ltd

 

"The theory and practical advice given were highly welcomed"
Ann Smith
Chartered Accountants Ireland

 

"The presenters were very interesting."
Judith Fanning
RTE

 

"The practicality of the subjects was brilliant. A real feeling of having learned something to take away and think about"
Nicola Flannery
Paddy Power Plc

 

"Every subject was relevant and current"
Veronica O’Brien
Irish Water

 

"A very useful conference for all DP Practitioners and a great opportunity to share experiences with other practitioners in the field"
Catriona O’Sullivan
University College Cork

 

"This year, I was very happy with all the presentations. Thank you for organising it"
Irina Sharapova
Kerry Group Plc

 

"I found the conference not only to be practical, but enjoyable which was down to the standard and quality of the presenters"
Martina McKenna
Cavan and Monaghan Education and Training Board